For this project, the goal was to work as a team to design all necessary components for the annual Des Moines Arts Festival, hosted in June in downtown Des Moines. Each individual in the group created a potential logo, and we moved forward with one to create a seamless brand identity. I designed a series of 6 bus posters that reinforced the brand as well as a to-scale performance stage for the festival. Throughout this project, we studied good brand identities and focused on what makes a brand excellent and memorable for years to come.
The logo Our Team Worked With
Two Posters
Subway Station Display
Bus Stop Display
Bus Stop Display
Bus Stop Display
Park Display
To-Scale Festival Stage